Archive for the 'farm blog' Category

Nikki Fotheringham at Green Moxie in Toronto

in Activism, Blogging, Culture Blogger, farm blog and Toronto


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Nikki Fotheringham blog, Green Moxie, content marketingNikki Fotheringham is Green Moxie, evironmental bloggerNikki Fotheringham is a friend of mine. I met her the day I almost hired her, and I reckon we’re still friends today because I didn’t. I took one look at her resume and knew she was too good for my action. It was on that day she intrigued me and caught my attention with her ideas about measuring personal impact; she confessed to me in our first meeting how she was affected by a personal obsession to calculate her impact on things, on people, and on the environment.

Green Moxie is a reminder that there is no Planet B. Nikki dedicates herself to the outward presentation of this blog to raise awareness about everyone’s impact on nature – individuals and communities can make a difference, and in turn can be affected by larger or smaller bodies with compelling ideas and examples of positive change.

“If you think you are too small to make a difference, you haven’t spent a night with a mosquito,” African ProverbNikki Fotheringham explains Green Moxie to African VillagersNikki Fotherham grew up an independent headstrong daughter of a professional athlete in South Africa. She was a bookworm, but not a geek. She was a track and field star, a marathon runner that no boy could catch, and no parent could contain. She grew up in Johannesburg and studied Philosophy in university. A wonderful subject to behold and debate, she loved the program, but it was almost impossible to get a job upon graduation. Nikki’s first break was as a receptionist at a computer software company, and she hated that position. Instead of changing plans or perhaps quenching her fiery temperament, Nikki soon quit that job and made some radical changes to her career path; she writes “…as a true student of Philosophy, I decided it was the fabric of society that was at fault, so I gave it all up and moved to a hippie commune in the Drakensberg; a remote mountainous area in South Africa. The scenery was breathtaking and I reveled in my self-imposed asceticism. These were the days dreams are made from! With plenty of sunshine our little band of rag-tag gypsies sitting on the banks of the river that ran past the front of our rambling farm house, I really can’t remember how we managed to feed all five of us and a baby – we never really seemed to work. I bought the local video store…” Nikki Fotheringham

Green Moxie, Nikki Fotheringham in Venice Italy, blogger Nikki also typeset the local monthly newspaper which was antique but she loved the newspaper the most and so, when the commune disbanded after four fun years, she headed back to the big city of Durban where she took up a part-time position at the Natal Mercury – a local newspaper. It was her first foray into professional journalism and she was hooked. After gaining some recognition, Nikki discovered she was really employable and she soon got a full time position working at a home magazine called the HomeGuide. It was a great job and eventually she became the editor. After saving up her money, Nikki embarked on a world tour and she met her husband Ian while teaching English in Korea. She was 29 yrs old. Nikki Fotheringham the South Africa girl with Green Moxie blog in Mexico jungle Ian is from Canada and he’s is currently in his last year of a Sustainable Energy and Building Technology diploma at Humber College. He has Green Moxie. Eight years after they were married the couple worked all over the world in many different vocations – Korea, Taiwan, Kuwait, Oman and Frankfurt Germany. During that time she traveled through the United States, central and North America, all through Asia, to India and Nepal, the Middle East and, during one memorable year, drove the entire length of Africa. The environment has always been core to Nikki Fotheringham’s existence and those memories are the body of experiences she draws upon as upon today, as a much-sought-after environmental writer, and she works almost exclusively for a Jib Strategic content marketing company in Toronto who specializes in raising awareness for products designed for the green building industry. Her reward is seeing the new building products and services she extols become successful in the marketplace, and she takes great satisfaction in her own Green Moxie, her push to change the world one blog post at a time.

Post by Robert Campbell on Sunday Mar 3rd, 2013


Nora Camps, Business Storyteller in Toronto

in Blogging, Culture Blogger, farm blog, food blog, gardening, Ontario, Painter, Personal Blog, Toronto and visual arts

business storyteller, Nora Camps blog, Strategy and Design, web marketingbusiness storyteller, Nora Camps blog, Strategy and Design, web marketingNora Camps is a graphic designer, web marketing strategist and fine arts painter living and working in Toronto, Ontario. She is one of the two principals of Duo Strategy and Design, a cost effective business storytelling company with a green mandate; they’re bent on changing the world one project at a time. Nora’s blog is filled with insights into the business of being an artist and her struggle to make change and remedy societal malaise through art and interaction.

Duo Strategy and Design Blog is chock full of rare and precious wisdom from a professional artist that runs a marketing company for A list clients. She helps the greenest institutions in Canada demonstrate their innovations and environmentalism with amazing print publications and high concept websites. Her portfolio of business stories inspires other artists and imbues her own blog with status and authority.

Her diction and prose are easy to read, and her text is emotionfull; each blog post is a story. In just about every dispatch the reader can glimpse Nora’s humanity, especially when she writes about life in Toronto, or her escapes to the country. She writes, I love Toronto, grit and all. When I’m not in the city I can be found in the country and sometimes join Terry, in his Skybolt, to fly over the countryside.

Imagineering is a word created by Disney, but co-opted by Nora Camps. Her vision embraces any use of imaginative narrative to realize, create, or catalyze in real life the potentials we are imagining. It often involves complete stories, in any form. But it can also involve one or more story elements — metaphors, images, themes, perspectives, conflicts, problems, questions, goals, knowledge, possibilities, and imagined characters, situations, plots, events, resolutions, dialogue, etc.

Imagineers use these story elements consciously to inspire and guide people to reshape their consciousness, their lives, and their social and physical circumstances.

Nora has a unique storytelling process that she executes for corporations which I want to share here,

Step 1 – Buy-in, decide who will sit at the table. Listen and learn stories.

Step 2 – Draft the story

Step 3 – Diction – refine the language, syntax, tone and perspective.

Step 4 – Test the story tell the story, develop launch plan, creative brief, speaking notes, and syntax.

Step 5 – Map the story, grow the story, share the Final Brand Story as many ways as possible

Nora laughs at something opening night of Sarayu gallery exhibit, paintingsOn being a blogger, Nora writes, I have discovered that in order to move forward through life, as opposed to simply standing still, I must live consciously. Writing about my adventures of thought and deed seem to propel me forward and the connections have produced very cool new products, client projects and paintings.

Nora tells me that she gets a lot of feedback on her blog posts. People email her and ask questions because they are looking for experts on some subject. Some folks respond to blog posts in comments to say that her thoughts have helped them or encouraged them to write more, to blog, to journal, or to question something.Nora writes, To me, questioning why something is happening is important to growth. For business, zeroing in on their biggest obstacles produces the fastest wins – that is asking: This is our biggest problem – why is it happening? All my stories transcend life, business, and art.

A conversation is always better. business storytellingNora doesn’t get involved in online debates, or flame wars. She doesn’t even respond to comments that are filled with obvious negativity. She will publish all comments however, unless they are profane or spam, but she won’t get into bickering matches with her readers, She writes, Blogging must never be bashing. Sometimes a comment about local politics takes on a life of it’s own. Time is short. I do not wish to waste my time ruminating on the minutia. Online is not the place for a debate. A conversation is always better.

Probably the best thing that Nora ever did for society with her blog was Mugs With Frames – Portrait of a City. The project was done to demonstrate that the people of Toronto are friendly. She blogged about this ambitions first and asked for stories. “Thank you to everyone who shares their opinion with me.” Nora writes, “I treasure your opinions”.

Here is a brief look at Nora’s work as a fine arts painter,

Readers can follow Nora on Twitter @NoraCamps and they can see all her artwork on NoraCamps.com

Sarayu is a river in India

SARAYU is the name of a river in India. It is the name of a spirit, and sometimes it’s the name for wind that catches you by surprise. Women are comfort givers, they are life and energy givers and in their actions they channel the spirit of the creator. They are representative of the holy spirit, though not necessarily as chronicled in the scriptures, but more specifically they are all that is warm, loving, gentle, kind and refreshing – SARAYU is every woman in every circumstance all over the world

With an eye on the future, Nora hopes to make her blog more perfect by making it a little less cerebral, and even easier to read and digest. She takes a camera with her everywhere now, to best capture one-of-kind original pictures that are life’s fleeting moments. Nora wants her blog to be the entry point for people learning about her web storytelling company. In her words, “DUO does really cool projects – because of who we are and how we learn and live and synthesize. It’s a continuous circle. The blog is an important and obvious contributor to the process.”


Whimfield, Modern Pre-Industrial Living in Prince Edward Island

in farm blog, food blog, gardening, niche blogs, Prince Edward Island and Tourism

Laura-Jane Koers started blogging in 2001 when the practice of writing personal stories on the web was still called journaling. She describes it as a ‘social outlet for a socially awkward girl’. The practice served her well, and now Canada Blog Friends is proud to present her portal as the most sophisticated blog on the index.

Whimfield, Modern Pre-Industrial Living is an online magazine quality niche blog that’s the work of one female genius. The portal centers on a 100-year-old farmhouse on 63 acres of field, forest, and streams, located in a small community outside of Montague, on Prince Edward Island. The stories are written by a girl who emigrated to PEI from British Columbia, with her boyfriend Cameron. It’s a 100% original ‘lifestyle content’ blog that paints the perfect picture of a beautiful young couple, very much in love, enjoying a modern pre-industrial life in rural paradise. They have no modern appliances, except an old tractor, and so they conserve and enjoy the goodness of nature in a manner similar to the pioneers.

What’s most intriguing, is that both Laura-Jane and Cameron work in technology. They run a web marketing and web project management business called Brightflock, and Cameron also has a web application development company called Kibo Software. Follow Laura-Jane on Twitter @ljbrightflock Here are two smart people, and their love story is their most compelling component of their all natural lifestyle without manufacturing software or gadgets.

Cameron and Laura-Jane of Whimfield farm blog in PEI Cameron Lerch is a lucky guy, and his life is chronicled in hundreds of photographs, anecdotes and poems; indeed most of his thoughtfulness gets recorded online. One of the most popular posts on Whimfield is the long version of how they met. The story …It Feels So Good To Love and Be Loved define their characters to readers, as it relates how they themselves defined their characters. Laura Jane writes later that, “The short version is that we were both absolute social outcast teenagers who were ecstatic to find each other. In one another we found support, love, and a best friend. We’ve grown up together. It hasn’t always been easy. We both have a lot of respect for one another and for our relationship itself. Relationships are hard work, but the rewards are deep and many.”

cameron Lerch and Laura-Jane Koers in Buggy at Anne of Green Gables House in PEI Canada

Cameron embraces Laura-Jane’s blogging but, “…back in the old days he had a love/hate relationship with it because I didn’t censor anything. I swore, I gossiped about his irritating habits, and I left no stone unturned. As time passed, though, we developed a set of rules. In order for blogging to work for us both I have to respect his privacy.” And she adds that, “Now that we’re known in our community and we own businesses, he is even more protective of our privacy. He really respects what I do though. He reads all of my posts. And he’s written two of his own posts.”

At Whimfeld, there’s no conflict and that’s okay. Laura-Jane’s new web journal is an information rich look at the life in the country, and it can be grouped into multiple niches. It’s DIY home renovation, environmentalism, gardening, food, travel and photography. This female blogger has a good eye for photos, and a professional approach to blogging around compelling images. She writes, “…I still use my photography to illustrate my points. I love to combine my photographs with my writing. It’s some kind of symbiotic happy existence. I don’t like to write a blog post without an original photo to accompany it. Usually a photo will inspire the post.” 

“Blogging saved me in 2001. I love talking about blogging. I could cry talking about blogging.” Laura-Jane Dec 2009

Whimfield starts with a bang! A fascinating road trip story starts the Whimfield blog. Laura Jane opens the manifest by detailing her migration in Driving Across Canada: How To Sleep in Your Car In The Depths Of Winter with her boyfriend Cameron in a jeep like automobile. The couple slept in their vehicle and rigged a boat heater to run off the battery at night. The lessons learned and the manner in which they are related are truly unique and priceless.

Laura-Jane writes, “It all began with a desire to leave urban Victoria, mostly because of the expensive price of property there. We wanted a farm, but we did not want to be mortgaged to the hilt to get one. So we started looking elsewhere in Canada. It was a simple equation, really. Where could we go that was beautiful, idyllic, and affordable? We trolled real estate websites, and we looked at the most affordable properties that had all of the qualities that we were looking for. We saw a picture of our lonely little house, and it just called to us. We sold everything and drove across the country because of that little house. It was on Whim Road. We couldn’t resist it.”

Read Whimfield: Summer of Discovery to glimpse the passion for nature that drives Laura-Jane and read how she ‘discovered’ her own property blooming and coming to life in the spring. Portable solar power, because the couple closed on the farm in the winter, they more or less bought the property sight unseen and so took front row seats to Nature’s spectacle in the spring, summer and fall.

Cameron and Laura-Jane in Whimfield autumn lane

On the subject of deck building and Farming in Prince Edward Island, Laura Jane continues, “The dream for us was never to be farmers per se. The dream for us was to be able to have the time and freedom to dabble in a lot of things at once. For example, spending four hours a day on web projects, a couple hours outside in the yard gardening or farming, an hour reading a book, an hour playing music, and so on. Variety is the spice of life. Doesn’t that sound like heaven? It does to me.”

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