Tag Archive for 'journalism'

Erin Bury’s Random Musings in Toronto

in Blogging, Ontario, Start-Ups and Toronto

Erin Bury's Random Musings masthead

Erin Bury

Erin Bury is a twenty something year old blogger who writes with confidence and originality. Her blog posts are insightful and thought provoking. She stands out in an age of repeaters, because her writing is easy-to-read and uniquely informative. Less than two years after graduating from Carleton University in Journalism, and after interning at some mid sized tech firms, Erin became the Community Manager at Sprouter a social networking site for start-ups and entrepreneurs. In 2008 she became the voice of Sprouter, connecting fans and the world to the website. Today she has helped define what it means to be a Community Manager, and indeed she has become the quintessential example of this new vocation, perfectly harmonizing her personal identity and her firm’s business agenda.

Erin Bury’s Random Musings is the first and best place to learn about this young person’s life and what its like to be on the ground floor of an internet start-up.  She blogs about time saving software, VIP events and social gatherings, and PR and marketing in Canada. She has herself sprouted an amazing career, and now leads sessions at Podcamp Toronto, North by Northeast, Net Change Week and more. She’s frequently quoted in the press about Community Management and social media for small business, and her tweets and quotes have appeared in the New York Times, AOL Small Business, Forbes, CNN, MSN News, and on CBC.

Erin Bury is a tech writer at BlogTO and a columnist at Women’s Post, and she has written for other publications including VentureBeat. She’s one of the co-organizers of Twestival Toronto, and one of the founders of GenYTO .  She can be found on Twitter at @ErinBury and of course she has lot of followers. It just so happens that Erin was once retweeted by Oprah Winfrey.

Erin Bury retweeted by Oprah Winfrey

Erin Bury uses Tumblr, and her blog archives keep getting better with age. Unlike the other ‘minimalist’ bloggers that choose Tumblr, (for its ease and simplicity) Erin fills her domain with long copy posts full of original pictures and text. Her entries usually garner lots of comments because they’re chock full of great insights from a detail orientated author who’s not afraid to share her perspective on popular issues. Her valuable asides and comments make the material more interesting, and more valuable.

When asked why Erin chose to blog on Tumblr she writes,

“Sure, the simple blogging platform has its downsides – it’s notorious for going down and losing your posts. But I love how simple it is – I always describe it as a blogging platform that my mom could figure out in five minutes. It’s easy to share text posts, videos and photos, and there are tons of beautiful free themes to choose from. But the best part of Tumblr is the social aspect – you can follow other Tumblr blogs, and quickly reblog other people’s posts with your comments. If you’re just getting started with blogging I highly recommend it. “

An image search of Erin Bury yields many wonderful portraits from Sprouter related events.

Erin Bury, community manager at Sprouter

Sprouter Logo

Erin Bury loves her job and her life working with Sarah Prevette at Sprouter, because she gets to utilize her passion for technology, networking, community building and web 2.0 enterprises. Her role involves social media strategy, PR, customer service, writing and speaking, organizing and attending events. And at times she’s the office secretary, and then out in the public eye at night she becomes the media spokesperson for the company, discussing everything and anything Sprouter.com

Erin helps students get sprouted too…

This blogger has a penchant for helping students get started, and she even helps them land their first jobs in the industry. Erin amplifies the voice of students and represents them positively whenever she can.

In one of her many online biographies, Erin writes that when she’s not organizing events, writing, or working you can find her hanging out with friends, playing guitar, attempting to cook, reading, or watching her favourite TV shows which include, The Biggest Loser.  She also spends lots of quality time with her boyfriend, Kevin Oulds.

Kevin Oulds, Erin Bury Michael Nus describes Kevin Oulds and Erin Bury as the Ken and Barbie of Toronto’s social media scene.  He nailed it.

It was great to watch these two work together in October 2010, when @KevinOulds entered an online contest held by Sauza Tequila that was designed to promote their new Sauza Sin shot (tequila with cinnamon and orange) by pitting it against the classic lemon-and-salt Sauza shot, and getting entrants to represent either side.

Tequila Revolution - Kevin Oulds

Kevin won the prize, and some of the details emerge in a terrific blog post by Erin Bury on how to win a campaign style online voting contest where she writes about the experience of campaigning for votes on Facebook and Twitter. She describes the fine line between persuading and pestering, and she documents how the competition took over their lives. Erin admits she grew obsessed and gives several helpful tips to anyone else ‘campiagning’ for such a prize. Some of her wisdom includes going offline to family and friends, be creative with incentives for your supporters, and whenever possible try not to be too annoying.

Erin writes this about her ‘tweeting up’ Kevin’s campaign,

I had over 7,000 Twitter followers at the time, and if every one of them voted for him just once we’d have it in the bag. Well guess what – I learned the difference between a follower, aka someone who once clicked follow because your profile looked interesting, and a FOLLOWER, aka someone who pays attention to you and is willing to take a second out of their day to help you. There were so many amazing people on Twitter who took the time vote, but there were thousands more followers (and spambots) who didn’t. A big network does not equal a big impact on votes, which I learned the hard way (by the way, thanks to everyone who did vote!)

Last month, Erin wrote about how she was approached by Dentyne gum to be a Kissing Ambassador and, together with boyfriend Kevin Oulds, conduct a Valentines Day survey regarding Canadian attitudes toward kissing in public. They got on Canada Am, and it was pretty significant success; Dentyne sales probably rose nationally.

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Lauren O’Nizzle in London Ontario

in Blogging, Canadian pop culture, Culture Blogger, niche blogs, Ontario and Personal Blog

Lauren OutLoud blog is home of Lauren ONizzleLauren O’Neil, aka Lauren O’Nizzle is a 24 year old journalism student at the University of Western Ontario. She’s working on her master’s degree, but she’s already the most sophisticated, web tech-savvy pop culture princess we’ve ever encountered.  This girl makes media, and in less than two years she has become an outstanding example of a new type of entertainer, a socially brilliant one girl band on a noble quest to “spew random hilarity” all over the internet.

LaurenOutLoud is the website that hosts her entire menu which includes Lauren O’Neil web journalism portfolio. In addition to this formal magazine like portal, Lauren O’Nizzle’s content is distributed across numerous social mediums including, her LaurenOutLoud blog which is complimented by her twitter page @LaurenONizzle her LaurenONeal Delicious bookmarks account, her Nizzle .Posterous email blog platform, and of course her Lauren ONizzle on YouTube account.

This isn’t your typical marketing student blog, or any form of high brow intellectual content, although her posts are smarter than you might expect from a 24yr old person; the largest search terms in her blog’s tag cloud are ‘funny, muchmusic, TV, youtube’ in that order, and these are followed by ‘jschool, internship, cute’ and ‘dating’.

lauren ONizzle looks shy sad quiet fragile and its an illusion

Lauren O’Nizzle is very creative, and a little nerdy in how she stretches ideas and goes the distance for her followers. She’s been know to scan and post original drawings, and apply advanced photo shop skills to borrowed images. Also impressive is her ability to infuse comedy into her video interviews.

The name O’Nizzle came about organically as a nickname her friends applied several years ago. When it came time to create her Facebook account etc, she decided to go with that handle to protect her future employers from seeing any scandalous photos that may or may not appear in that space. Now, most friends don’t even call her Lauren anymore, to them she is simply “Nizzle.”

When an digital artist named Cameron Stewart cartooned her, she remarked on how the picture was ‘the sickest thing she’s ever seen’,  and she used it on her menu page layout.  That menu is so compelling. This young journalism student already embodies the future of electronic news media and entertainment. She is a great example of how people will soon make media for other people.

lauren ONizzle in the bathrrom with a toothbrush and phone cameraBorn in Chatham Ontario, Lauren moved to Windsor for her undergraduate degree, and now she lives in London.  As a journalism student, her blog is a place where she doesn’t have to worry about journalistic integrity and reporting on hard news. On her blog, she can have the freedom to take sides and write about what ever she desires even if it’s about creepy old naked ladies.

In a way, Lauren began blogging when she was only twelve years old, after she discovered Angelfire.  In that strange space she created a diary web page called “Spaz Central.” She filled this page with animated gifs and pictures of her awkward, frizzy-haired adolescent girls posing like the young models in Seventeen magazine (pictures that had been taken with a disposable camera and scanned at the library, of course).

As a self-proclaimed soul mate of Tina Fey, Conan O’Brien and Lisa Simpson, Lauren colours her stories funny and smart.

lauren onizzle on the radio

Lauren loves to multitask and is always on the go; she’s a little obsessed with always creating content. When she isn’t being viral, she likes watching comedy TV shows, doing yoga, reading fashion magazines, dancing and eating sugar cereals.  She’s an active blog reader and prolific commenter.  And Lauren is not at all shy about having her picture taken, and her face can be seen mugging all over her media empire. Her openness gives followers a big window into the life of a young blond journalism school student in Canada.

Lauren ONizzle AXE contest promotion banner

She also defines herself as being the opposite of Sarah Palin, Jay Leno and Bart Simpson.

Recently, Lauren was named one of the 10 finalists in the in AXE Canada’s Ridiculously, Ridiculously Good Summer Gig Competition. Voting for the Axe Summer Gig ends on March 31st, which ironically is the very day in which her profile here on Canada Blog Friends was posted.

“Success for me is making people laugh. Every time I get an email from somebody telling me that something I’ve posted has made their day or cheered them up, I’ve succeeded. I don’t do this for the money or the perks or the mad groupie hoes. I do it for the lulz, plain and simple.”

lauren Onizzle cartoon by her friend, i cant remember his name

“I saw an episode of Ghost Writer when I was 9, where ghostwriter goes into a computer modem and fights a hacker. I thought that this was the coolest thing ever so I begged my parents for a modem until they finally got me one.”

Lauren’s considers her blog to have no true central theme. Her posts run the gamut. Funny things, weird things, pop culture, web culture, nerdities, schadenfreude and all things karma related and esp things that she observes while shopping. Half the time, she says it’s just brain vomit. Whatever is on the top of her mind at any given time is effortless transmutated into social capital. Lauren’s followers tend to be people who share her wacky sense of humour and have similar interests to her.

For Lauren (Nizzle) O’Neil, blogging is how she brings her humour, lifestyle, hobbies and career aspirations to one place so she can properly share them with the rest of the world.

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